Trelya recently delivered the fLash forward campaign (thanks to funding from the Worshipful Company of Distillers) – a groundbreaking digital and multi media project that delivered alcohol education messages to young people in a medium they understand on platforms they trust at times that were optimum for them.
A series of very short films that highlighted key risky behaviours associated with young people drinking and we then used the full range of social media and technology to put these films in front of thousands of young people (including sending them directly to young people’s mobile phones).
This campaign was a great success. We would love to see young people benefit form this in huge numbers – we have therefore made the films freely available to use by anyone and have written a comprehensive how 2 guide (please click here for the guide) that details how to run a flash forward campaign .
Please don’t hesitate to contact us if you would like any help or advice in delivering the campaign yourselves.